Big Brother Naija is officially back for its milestone Season 10! Here's everything you need to know:
🔹 Auditions:
Organizers opened online auditions from May 3 to 7, 2025, via the Africa Magic portal. Successful applicants have been invited to in-person auditions in Lagos, Abuja, and Enugu (May 16–18) .
🔹 Premiere& Format:
The season launches Sunday, July 27, 2025, and will run for ten weeks, culminating in an epic grand finale on October 12, 2025 . This edition introduces a fresh twist: housemates will enter as pairs—friends, partners, or family—adding a new layer of dynamics .
🔹 Host & Sources:
Beloved host Ebuka Obi‑Uchendu returns to guide viewers through house drama and weekly evictions. The show will air live on DStv channel 198 and GOtv channel 49, with daily streams on Showmax .
🔹 Prize & Sponsorship:
This season’s prize package is reportedly ₦120 million, including a top-range SUV, sponsored products (Pepsi for one year, detergent, soap), and lifestyle perks like a vacation for two . Sponsor Guinness joins as the headline partner .
Why Season 10 Is a Big Deal
1. Milestone season: With new twists and duo entries, it promises fresh entertainment.
2. Star power host: Ebuka remains the showman fans trust and enjoy.
3. Massive prize & visibility: One of the richest prize pools, combined with multi-channel reach across Africa, offers major exposure for contestants.
